Kendrick Lamar released the Colin Tilley-directed video for his hit single, “Alright”. The track is a notable selection off his second major label album, “To Pimp a Butterfly”.
The official video was shot in black-and-white— offering a gloomy, yet sincere depiction of his hometown experience. This video is loaded with socially conscience imagery. It illustrates the life many are forced to live in poor, Black America.